PROOPSEO
In unpaid Google results, customers find your business.
We write service pages and articles that answer the questions people type into search engines. It takes months, so we combine SEO with ad campaigns.
Scope
What we do in SEO
We check visibility and traffic in Google Search Console, Ahrefs and Google Analytics, and count calls and forms from the site in GTM.
Scope of work
Service pages and local pages
We write pages that answer specific questions people type into Google: separate ones for your services and for the places where you work.
Blog and articles
Articles answer your customers’ questions. At Akwadrat, during the peak, three multilingual articles brought in 85.4% of traffic from unpaid search results.
Language versions
We also prepare pages and articles in other languages. The Akwadrat website has four language versions.
Measurement and tools
Google Search Console, Ahrefs and Google Analytics show visibility and traffic, and GTM counts calls and forms from the site.
Website and SEO basics
With a new website, we build in the SEO basics from the start, as we did for Akwadrat.
Websites
A talk about your customers
You tell us who your customers are and what they search for on Google.
Pages and articles
We write service pages and articles that answer the questions people type into search engines.
Measurement
We check visibility and traffic in Search Console, Ahrefs and Google Analytics, and count calls and forms from the site in GTM.
Enquiries in your CRM
A call or a form from the site lands in your CRM, and we go through the results with you.
Case study: Akwadrat
Akwadrat accounting firm: traffic from unpaid Google results
For Akwadrat we prepared service pages and local pages, a blog and four language versions of the website.
- +994%sessions from unpaid search results: 364 → 3,982GA4, December 2024 – February 2025 vs September–November 2024
- 85.4%of traffic from unpaid search results came from three multilingual articlesGA4, December 2024 – February 2025
- The jump is in visits to the website, not in sales. In the months that followed, traffic from unpaid results fell, but stayed above its level before the jump.
How soon does SEO show results?
SEO works more slowly than advertising: it takes months of work on content. That is why we treat it as long-term advertising and combine it with campaigns.
How do we know SEO is working?
From the data. Google Search Console, Ahrefs and Google Analytics show visibility and search traffic, and we count calls and forms from the site in GTM. We go through the results with you.
Will SEO replace advertising?
SEO works more slowly: it takes months of work on content, while an ad shows from the day the campaign starts. That is why we combine SEO with campaigns.
Contact
Let’s talk about SEO for your company
On the first call, you tell us who your customers are and where they come from today, and we assess which channel to start with.
